UNext Gallery

The Cardean University web site underwent a redesign in December 2001. Using stylesheets and new images, we were able to place a new "skin" over the existing architecture while touching a minimum number of files. The main goal was to highlight key access points for students and corporate clients, and to improve the message about empowering people.

To assist our clients in internal communication efforts, we created client minisites, such as this one for Shell, which provided a co-branded introduction to Cardean, along with client-specific enrollment instructions. I led the creation of dozens of minisites at UNext, including ones for General Motors, AOL Time Warner, and Barclays Capital.

Another client minisite for Cardean University. Some client minisites were custom designs, while others, like this one, were template-driven. We could drop in a client logo, make minor text tweaks, and show the client an initial draft in a matter of hours.

We also developed minisites for prospective clients. The sales team used these sites in their sales presentations to showcase how UNext can merge our e-learning goals with those of the client. In this site for Daimler, we combined their efforts in building a global company with specific Cardean offerings.

Cardean students and other visitors opt to receive "Cardean Student News," a monthly e-mail newsletter highlighting offerings, student profiles, and university news. I oversaw the creation of content, design, and code for these newsletters, and I managed their distribution and reporting. Some links on our e-mails had a 10-20% click-through rate.

The UNext web site went through a redesign in mid-2001 to better reflect a company focused on empowering people. I managed internal design and content teams, as well as an external service company, to marry the best design with a content management system for easy updating.