As a strategist, I have been at the forefront of the digital transformation
in publishing and education. My strategy skills include:
Determining go-to-market strategies for complex online services, primarily in the education space, with particular focus on marketing strategy and market research.
Conducting the creation of large information services and providing
overall product vision for electronically delivered content.
Weighing the tradeoffs between business requirements and technology
capabilities to satisfy schedules, budgets, and the needs of the business
or its clients.
Overseeing the rebuilding of CRM systems, content management systems and processes to streamline the creation and management of large quantities of content and customer data.
Expert knowledge of the technical and creative nuances of Internet
publishing, gained from working in digital media from the earliest days of the commercial Internet, and before then from the earliest days of CD-ROM publishing.
Proposing, prototyping, and presenting new product ideas.
Read more about my skills in marketing, leadership, and technology.